Couldn’t agree with you more Mr. Sumpter. Apple has great products, but their marketing approach is even better. The marketing wing of Steve Jobs’ company has set the standard so high that anything short of revolutionary is a disappointment.
Remember that feeling when you first opened your iPod? Remember the first time you used the touch pad of an iPhone? Those were both pivotal moments in your relationship with Apple. The hype surrounding the products was out of this world. Some people waited days just to be the first of their friends to have one.