I got my RockMelt invitation today. For those of you who aren’t as nerdy as myself, RockMelt is the combination of an Internet browser and social media. It lets you conduct nearly everything you do on social media without leaving the page.
Here are the pros…
-Intuitive layout- This could have been crafted by the wiz kids at Apple for all I know. I didn’t read any manual or watch any videos about what to do. It just comes naturally. When you are designing a website, natural navigation is a big issue. RockMelt’s developers nailed it.
-Update capabilities- On the right side of the product, called the Edge (not U2’s guitarist), you can choose to add different sites from which you want to receive updates. For instance, I have multiple Twitter accounts showing on the Edge. Anytime an update comes across my feed, the Edge tells me how many updates for each site next to the corresponding icon. The icon pulls up a quick update menu, and I can decide whether I want to comment back. This is a huge feature to have. I no longer have to refresh feeds or go to new pages to get the information I require.
-Share features- You can now share any site you visit with your social media friends and followers with the ease of one click. Next to where you enter the URL, you simply click share. Next decide which account you want to share the site from, write a quick message, and consider it done. You no longer have to log in to that application to share your findings.
Here are the cons…
-Facebook heavy- The left side of RockMelt shows who’s available to chat on Facebook. I would prefer to choose what the left side does. As someone who rarely uses Facebook chat, I would rather have that bar show which friends have updated something recently or have a newsfeed that shows articles that I would be interested in reading. On the Edge, you can also add the Facebook icon, so it seems like the left side is a bit superfluous
All in all, the pros far outweigh the cons, and I can tell this product is a game-changer. It’s only in Beta at the moment, but I can tell that this is the next step in making social media an even more ingrained part of our lives. Join the Beta list today.
If you already have it and think I missed some pros or cons, leave me a comment… If you don’t have it and have some questions, just hit me back.